John Bers:

Adjoint Professor of Engineering Management, Vanderbilt University

About John Bers:

Areas of Expertise: Finance, Healthcare, Marketing, Operations, Presentation, Technology

Teaching concentration – technology strategy, policy, and marketing; enterprise systems design, business model development. Guided over 400 student teams developing marketing strategies and business processes for technology startups, growing businesses, and global corporations. Member of the Management of Technology faculty, National Technological University Contributing scholar, Laureate, Inc., developed their technology marketing course for electronic delivery around the world. Lead author of 20 papers in refereed journals and national and international conference proceedings. Twenty-year career in strategic marketing and business development for Northern Telecom Inc., the Gas Research Institute; active consulting practice with clients in North America and Europe in health care innovation, information technology, education, and telecommunications.

To meet with John, or any of our excellent mentors, please fill out this interest form.

Tags: Administration, Consulting & Professional Services, Development Engineering, Energy, Entrepreneurship, Healthcare, Information Technology, Marketing

John Bers Q&A: